JetBlue Get Away With It
“Get Away With It” was the first-ever live online game with contestants participating live via Skype for a chance to win fabulous grand prize JetBlue Getaway vacation packages to destinations like Turks & Caicos and Las Vegas. So. Much. Fun. Get Away With It was an instant hit with viewers through its use of comedy and trivia to create instant awareness for JetBlue Getaways.
The key to the success of Get Away With It was the interactive and high quality broadcast made possible by the collaboration between Mullen, Unit9, Suite Spot to produce this complex and entertaining show. This innovative five-day event featured 25 shows with, contestants from around the world. Oh, and it also got away with winning some awards.